by Erika Baker | 15 Jun, 2017 | Translators' column |
Transcreation refers to the translation of adverts and slogans. The purpose of transcreation is not only to transfer the meaning of the original text into another language, but also to convey its look and feel. This serves to ensure that it has the same impact on... Read More
by Mecki Testroet | 21 Mar, 2017 | Translators' column |
I hope I am not boring you. But today I noticed a Reuters’ news item on EU nationals living in the UK desperate in their attempts to safeguard their right to remain in the UK.So they apply for permanent residency and find the process daunting, disheartening and... Read More
by Mecki Testroet | 17 Mar, 2017 | Translators' column |
Owners of small businesses often don’t know much about website design, how to optimize the site for search engines and related pitfalls. Choosing a website designer for your small business website can be a real challenge if you don’t know the right questions to ask... Read More
by Mecki Testroet | 16 Mar, 2017 | Translators' column |
Many companies try to save money by cutting corners. Replacing a human translator with an instant online translation tool like Google Translate is one of their options. So they may use an online programme to translate their business correspondence, websites, eBay and... Read More
by Mecki Testroet | 9 Mar, 2017 | Translators' column |
Translating qualifications, diplomas, school certificates, degrees etc. is different from ‘normal’ translations. The reason is that the education systems in the various countries, the subjects on offer and the marking schemes are different. Therefore it is... Read More
by Mecki Testroet | 7 Mar, 2017 | Translators' column |
You may have heard that HMRC is planning to make all tax digital by 2020, starting with income tax in 2018. HMRC’s digital personal account is the first step en route to making paper records obsolete. They will no longer be an option for individuals and small... Read More
